April 23, 2008Issue 1

Stop complaining about what the channel should be, and start helping me change the channel to make it better for all of us.

Robert M. Cohen, President and Business Editor, Integrated mar.com Corporation

Together We Will Make A Difference
Our objective is to create and populate the marketing, networking and selling infrastructure required for Trusted Business Advisors to work efficiently with Vendors in order to deliver IT solutions to SMBs via their Trusted Business Advisor. If you are passionate about the IT Channel... please read this article and respond!
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SaaS brings new energy to software channel partnerships
If partners want to get a leg-up on business, the best way to go may be the Software-as-a-Service route .
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Channel estrangement damaging IT goods and services market
A recently released study finds poor volume, value, and velocity of business opportunities emanating from vendors serving the channel, as well as vendors' ineffective management of business leads, hurts IT resellers' ability to be strong partners.
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On-demand call center solutions on the rise
On-demand call center solutions are finding a growing market, no just because of their lower costs but because of their ability to get key information in front of call center reps easily.
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Web services represent next-generation silo busters for SaaS
Web services offer SaaS companies the opportunity to move beyond the departmental scale into enterprise deployment by offering added functionality, application integration and new sales channel opportunities.
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